Three Ways to Increase Your Online Store’s Conversion Rate

  If you run an e-commerce site, you’re always looking for ways to get website visitors to hit that “purchase” button. Recently on Duo’s Sip, Create, Repeat Podcast, the team shared their favorite ways to help increase conversion rates. But first: What is an online store’s conversion rate?  A conversion rate is the percentage of […]

Website Redesign – 5 Ways You Can Prepare Right Now to Avoid The Risk of a Poor Website Redesign

The website redesign process can seem daunting, but by taking a few steps to prepare you can ensure your project moves smoothly and ends with a website you can be excited about. According to a study by Blue Corona, 48% of people cited a website’s design as the number one factor in deciding the credibility […]

Branding: Expectations vs. Reality

We’ve heard some crazy expectations when it comes to branding and what it entails. What we’re here to do today is clear up some confusion that inevitably comes with the topic of branding, drop some knowledge bombs, and help reset your expectations about the branding process as a whole. Having an accurate brand representation is […]

4th Quarter is Coming – Let’s Audit Those Social Media Accounts!

The 4th quarter is right around the corner, which means holidays are coming! People are going to be shopping at large and small businesses alike. If you, like many other small businesses, have been putting off tidying up your social media accounts, now’s the time. Social media is a visual game first and foremost, so […]